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Rankifytech

How we work

A disciplined process. Measurable margin.

We connect day-to-day marketplace execution with SKU-level unit economics. No generic playbooks — only structured operations measured by net revenue and contribution margin.

Explore oureight core servicesor review ourworked scenario teardownsto see this operating model in action.

Our Four-Step Framework

How profitable growth gets built.

Every engagement follows a structured, data-led methodology designed to eliminate ad waste, protect margins, and compound organic ranking.

01

Discovery & Strategic Diagnostics

A thorough diagnostic of your listings, indexing, ad efficiency, and fee leakage across platforms.

  • Catalog indexing, listing completeness, and buy box stability audit
  • Analysis of ad spend efficiency, wasted search terms, and TACOS vs ROAS balance
  • Identification of hidden marketplace fee overcharges and return leakage
  • Actionable roadmap delivered. We aim to reply within 1 business day. Scope and proposal are shared after the first call.
02

Tailored 90-Day Growth Plan

A commercial roadmap defining exact SKU roles, budget guardrails, and category-level search priorities.

  • SKU segmentation: identify hero drivers, margin fixes, and exit products
  • Channel-specific target TACOS and contribution margin thresholds
  • Keyword architecture rebuild for exact-intent search capture
  • Agreed operating calendar covering promotional events and stock requirements
03

Disciplined Channel Execution

Daily hands-on management of catalog updates, PPC bid pacing, and account health stability.

  • Active bid pacing and search term harvesting aligned with contribution margins
  • Search-led titles, high-converting bullet points, and A+ content updates
  • Daily account health and policy monitoring to prevent suppressed listings
  • Coordination on dark-store availability and stock replenishment alerts
04

Weekly Reporting & Margin Tracking

Transparent briefings focused on true contribution profit, eliminating spreadsheet chaos.

  • Weekly performance review tracking organic rank lift and Buy Box share
  • SKU-level P&L review deducting commissions, shipping, returns, and ad spend
  • Direct communication with our team
  • Continuous optimization cycles adjusting bids and spend to market changes

Engagement Models

Flexible models shaped around your goals.

We partner with brands through structured engagement models tailored to your catalog maturity, team capabilities, and scaling stage — without rigid packages.

One-Time Review

Diagnostic Audit

A comprehensive, one-off diagnostic of your seller accounts, ad campaigns, and unit economics. Best for brands needing an objective review and a prioritized execution backlog before committing budget.

  • ·Complete account & catalog health inspection
  • ·Ad efficiency & wasted search term analysis
  • ·SKU-level margin and fee leakage breakdown
  • ·Executive briefing with prioritized recommendations
Ongoing Partnership

Dedicated Retainer

Full-service, day-to-day marketplace management and performance advertising, providing ongoing operational and growth support across your primary selling channels.

  • ·End-to-end catalog and listing maintenance
  • ·Full PPC strategy, bid management, and optimization
  • ·Account health and policy dispute management
  • ·Weekly performance reviews and monthly strategy sessions
Aligned Incentives

Hybrid Model

A structured operational base fee combined with performance incentives tied directly to profitable revenue growth or contribution margin milestones. Designed for fast-scaling brands seeking complete alignment.

  • ·Full operational management and ad execution
  • ·Shared upside tied directly to verified revenue growth
  • ·Strict margin protection guardrails built into ad targets
  • ·Priority access to custom analytics and market intelligence
Specific Milestones

Focused Project Sprint

Fixed-scope sprints designed for targeted initiatives, such as launching on quick-commerce platforms, complete catalog redesigns, or implementing automated data analytics pipelines.

  • ·Platform onboarding (Blinkit, Zepto, Instamart, Amazon, Flipkart)
  • ·Catalog overhaul, photography briefs, and A+ content creation
  • ·Custom analytics dashboard build and connector setup
  • ·Clearly scoped deliverables with defined completion timelines

Pricing Transparency

What affects the cost

We do not publish fixed price cards because every brand's operational scope is unique. After reviewing your channel requirements in our initial growth discussion, we provide a clear, transparent proposal based on four operational factors:

Number of Marketplaces

Operating across Amazon, Flipkart, Meesho, quick-commerce dark stores, and D2C storefronts requires distinct operating rhythms, listing specifications, and advertising campaign architectures.

Catalog Size & SKU Complexity

The number of active parent-child variations, compliance documentation, category breadth, and listing optimization requirements directly influence the depth of operational oversight needed.

Monthly Advertising Spend Managed

Larger ad budgets require granular campaign segmentation, continuous keyword harvesting, negative keyword pruning, and multi-daily dayparting to prevent spend leakage and defend margins.

Hands-On Operational Depth

Whether you require full turnkey execution (managing listing upkeep, promotions, cases, and ad campaigns) or strategic co-management supporting your in-house team.

Ready to understand what your operation needs?

Our growth consultation reviews your listings, ad spend efficiency, and fee structures first — giving you actionable clarity before discussing any commercial scope.

Find out what your marketplaces are really leaking.

Get a prioritized diagnosis of wasted ad spend, listing conversion leaks, and unit economics. We aim to reply within 1 business day.

Discuss Your Growth Goals